About Events By Eye Candy

The Eye Candy Family Mission:
Our mission is to provide quality products, services, and business opportunities.
Our goal is to inspire, motivate, and empower community members to live their lives by design not default.

Abeer Allen & Tania Srouji have raised over $300,000 for local non-profits through Events by Eye Candy. They are dedicated to serving the community with their unique events—each one creating opportunities for businesses while “paying it forward” to local non-profits.

The Srouji sisters create community. They are a professional and positive force in Central PA committed to bringing people together
and to create an environment of servant leadership through their events.

Eye Candy is a family-owned and veteran-owned business.

Tania Srouji

Prior to launching Eye Candy with her sister, Tania worked in engineering, advertising and marketing, which has played an integral part of Eye Candy’s innovative and creative approach to business. An Army Veteran, Tania is active in networking and has held various offices with non-profit and networking groups, including serving as President for the American Business Women’s Association.

Abeer Srouji Allen

Abeer has a much different background. She followed in her father’s footsteps and entered the world of banking where she progressively moved up in her career for 17 years. During her time in the banking world, Abeer gained experience in leadership and finance, which, combined with her natural selling ability makes her a driving force at Eye Candy. Abeer dedicates much of her time to non-profit work, including the Leukemia and Lymphoma Society, who named her Woman of the Year in 2011.

About Eye Candy Family, LLC Divisions

Eye Candy Accessories is a family owned Accessories company that caters to women, men, and children by offering fun, fabulous, and affordable jewelry, handbags, and accessories. Since its inception in 2008, the Eye Candy business model has been to allow people to “feel like a million bucks without spending a million bucks”. The sisters recognized a need in the market that every woman should be able to afford beautiful, unique jewelry without breaking the bank. The sisters got to work creating a company that personifies fun, fabulous, and affordable accessories, and within weeks Eye Candy Accessories was born. After four successful years, Eye Candy launched Events by Eye Candy to the Eye Candy Family in 2012.
Events by Eye Candy was a natural progression for the sisters, who finally put a name to their lifestyle. Both Tania and Abeer have a strong background in Event planning – including 2 consecutive Man/Woman of the Year Campaigns for the Leukemia and Lymphoma Society, numerous non-profit fundraisers, corporate events, weddings, block parties, and the list goes on.

Events by Eye Candy offers multiple services to include event production, management, and coordination. They craft experiences that captivate and connect their audiences. They are leaders in innovation, event strategy, & creative style, all while providing impeccable attention to detail. Events by Eye Candy has established a reputation of being imaginative, innovative, and profitable event planners.

Eye Candy
Family Mission.
Our mission is to provide quality products, services, and business opportunities. Our goal is to inspire, motivate, and empower community members to live their lives by design, not default.

How Eye Candy Accessories Gives Back:

Eye Candy prides itself on “Paying it forward”. They have earned the respect of the community as customer service-oriented, professional leaders. They were featured as Movers and Shakers and have both won the Top 40 Under 40 Award with the Central Penn Business Journal.
A couple of charities Eye Candy Family have helped support include:

  • The Peyton Walker Foundation
  • Pediatric Congenital Heart
  • Nursing Foundation of PA
  • Vision Resource Central
  • H.O.P.E. Dogs
  • World Surgical Foundation
  • Sideline Cancer/ The Griffith Family Foundation
  • Leukemia and Lymphoma Society
  • The Salvation Army
  • Project Share
  • Pink Hands of Hope
  • The American Heart Association
  • The Cumberland and Perry Domestic Violence Services
  • New Hope Ministries
  • Downtown Daily Bread
  • Big Brothers /Big Sisters



Family is our main priority. We treat our team, clients, and our customers how we treat our family. We have got your back.


Championing a vision of creativity to build growth, innovation and leadership in order to break the mold of common thinking.


Servant leadership is part of our DNA. We are purposeful in using our talents and passion to shape a better future in the community we serve as well as cultivating hope.


We believe in having passion for the brand, delivering exceptional customer service, having fun and always striving to give our customer professional excellence.


We believe in doing the right thing, doing the best we can, and always showing people that we care.

Our Testimonials

Abeer and Tania are expert event planners and incredibly detailed! Their connections and reputation for excellent results and project management are a true testament to their skills. I’ve been involved in Abeer and Tania’s planning of several fundraising events and each one was well thought out- not to mention, profitable! They never disappoint, they had my highest recommendation!
Michaelean Crimmins

Associate Director, Community Fundraising & Cause Marketing at Penn State Hershey Medical Center

Events by Eye Candy and staff are by far the most pristine and professional planners in the area. If you want to pivot your business Eye Candy is your team. With calm and ease, they produce and meticulously execute the highest quality of events. With an “eye” for detail and a passion for creating an event everyone will remember – you will be sweetening the deal by sponsoring one of their signature events.
Rebecca Korn

Financial Services Professional

I’ve been privileged to work with Abeer and Tania as a speaker for various events that they have planned and hosted. They do a great job at promotion and are a wealth of creative ideas and connections. They are truly passionate about delivering a quality event that reflects the personality of the host/organization and that’s a lot of fun, too. Their events are memorable — for the decor, the themes, the speakers and all the small details they put in place to make an event a wonderful experience for everyone who attends or who is a part of it. Hire Abeer and her team for a GREAT event that will get everyone talking!
Cathy Jennings

Chief Conversation/Owner, StarterTM/No Pressure Networking

Events by Eye Candy has become a regional icon for profound programming, compelling workshops, and critical networking opportunities, regardless of industry or sector. I’ve had the pleasure of attending a wide range of events, and I’ve continually been impressed with the level of polish and professionalism each and every time.
Dr Karen Scolforo

President , Central Penn College

Dear Events by Eye Candy,It was a joy to participate in the Central PA Women’s Conference yesterday. Everything about the event was “top shelf”, the organization, program content, food, and venue was excellent. Eye Candy’s unparalleled support for women and children in our area is a blessing that we feel privileged to experience. Do keep on keepin’ on with all the wonder things you do!
Karen Shirey

Former President , DVSCP Board of Directors

One of the best companies I have worked with…. A++!
Dave Stephenson

Owner, A Time for Music and Memories

Events by Eye Candy is capturing the hearts and minds of South Central PA patrons! Each of their signature events is creatively and effectively executed to garner maximum reach, maximum fun, and maximum community impact. It’s why their sponsors and attendees continue to grow and return year after year!
Doreen Lecheler

Peak Performance Expert/Best-Selling Author, Chief Mindset Office

Give Us a Testimonial

If you would like to leave your own testimonial for the Eye Candy Family/Women’s Conference, please contact us!